Content writing is a specialised process of creating valuable, original and quality content. However, it includes articles, blogs, visuals, titles, heading etc. Creative content writing is taking a boom these days, for instance. The content is more meaningful and optimised by using good number of keywords in order to achieve a high rank. The command of adding keywords to the content according to the title provided increases the chance of engagement. As a result, provides a better rank to the website.  

Website ranking is an important aspect of content writing. As it makes it easier for the search engine to crawl for the related website added for search.  

LET’S DISCUSS THE TYPES OF CONTENT WRITING!!! 

Types Of Content: – 

1. Blog Content Writing:  It is a short form of content. Website ranks better if the content is quite engaging.

2. Article Content Writing: It allows to cover each part of the title provided.  

Article plays a crucial role as it covers the information more precisely.  

3. Copywriting: A form of content which engages the user in such a defined way. This type of writing tries to mould him to take an action. The action includes filling, submitting a form or query, adding details etc. 

4. Press Content Writing: It is crucial as it can set the bars for the sales. A good content written for press release can allow them to gain huge sales. But a poor content can lead to loss.  

5. Email Writing: Email is a part of content writing used for marketing, reviews of the products, discrepancies, complaints etc.  

 IMPORTANCE OF QUALITY CONTENT WRITING: 

The quality of the content is to rule the industry. To create a proper content and rank the website, writers in the industry try to maintain the credibility of content.

Then how can a professional content writer create a full original content without plagiarism, the answer is research. Research allows a writer to have a broad horizon with words and synonyms of the content displayed while research.   

Ways To Achieve a Proper Content:  

Let’s Broaden our horizon into Quality Content Writing and ways to achieve the goal!!! 

Do you want to become a content writer ? But, you are a beginner who does not have the idea of the layout, format, visuals, titles, heading etc. Then there is a basic analysis based on research that how even a core beginner can achieve a good content.  

Firstly, there needs to be a defined topic i.e. title to a content and direction of research. Thereafter, research plays a vital role to further proceed with the content. Including the introduction to the topic, heading, subheadings etc. The next question arises how to research and what to research ? If the content is providing resolution to the queries, then the traffic on the particular website will increase. Hence, resulting in a good ranking of website on the server.  

A Reader’s view to a content: 

Now, let’s talk about a readers view to any content…. There is a simple criteria of a user-oriented content. It states that the content is clear and simple enough to be readable by any age group.  

How can one create a well optimised content ? Well, to answer this question we need to go through some of the definitions first…., 

Let’s start with the term SEO (Search Engine Optimisation). In simple terms SEO is a process in which the search engine displays the related results the user inquires for. The displayed results which appear on the first page of the web, will contain those which have same keywords.

What are Keywords in Content Writing: 

Isn’t it confusing????? Lets understand it with an example, 

Suppose, we are writing a content on What Is Content Writing. Keywords style used by a content writer are mentioned below. How to understand what is content writing, is it necessary to know , to know what is a …etc. By following this process, it is possible to achieve a well-optimised content. Later, add a keyword to the search engine, hence crawls to find the related data. Later will display the website including the particular keywords on the first page. Thus, this is the importance of keywords in a content. 

How to make sure that the content is unique and Flawless: 

Now, the content created it well formatted. Quality keywords are present, optimised content, as well but here something goes missing…. what is it???? Maybe Visuals. Soon after the content is finalised. If the related visuals are added to the content, it becomes more worthy and engaging. As some of the age groups are majorly interested in pictorial information.  

Hence, the visuals are also added to the content, so is the content ready to be publish now??? Not really. There is a need to recheck i.e. to Proofread the content now. Proof-reading is to recheck the content thoroughly focussing on spelling, grammar, formatting and final changes.

Now you are ready to Publish!!!